Aspiring Women in Leadership and Legacy

5th Annual Pack a Purse - Pay it Forward Campaign

What is Pack a Purse all about?  Watch last year's video below to learn more!

This is the 5th annual Pack a Purse, Pay It Forward campaign for AWiLL (Aspiring Women in Leadership and Legacy).  The goal is to collect gently used purses, fill them with new essential items and distribute them to those in need in Edmonton. With the generous support of many donors and volunteers, AWiLL has packed and distributed over 1800 purses since this initiative started.

While COVID 19 continues to present challenges, with safe protocols in place, we are committed to packing and delivering 1000 purses this year. To meet this goal, we are looking to collect $15,000, with 100% of donations going directly to those in need.

Donations can be made here by clicking the “To Donate” button, by etransfer ( or through Go Fund Me.

This year’s campaign runs September 1 – October 16, 2021.  The purses will be presented to recipient organizations at our Annual General Meeting, scheduled for October 16, 2021.

AWiLL exists to empower the inherent leadership within all who identify as women while growing a network that will have lasting positive impacts on our families and communities.  They create opportunities for people to gather, share, and learn together through monthly leadership events and lessons, as well as through collaboration with other organizations. For further information, please visit or

How AWiLL supports women in our community.
J'Lyn Nye from 630 CHED Interview

Interview with AWiLL's President, Marnie Suitor and Scarlet Bjornson, Marketing Communications Coordinator at the Bissell Centre to learn more on their collaboration efforts and supports on the Pack a Purse - Pay it Forward Campaign.

Video Archive